Big news for Prevar’s Dazzle® apple brand!
Australia’s apple industry is embracing the Dazzle® apple as a promising new variety with strong agronomic traits and market potential, offering an alternative to mature categories like Pink Lady and Gala. With early exports to China and enthusiastic grower support, stakeholders see Dazzle® as a scalable option for premium branding and global expansion.
Read the article from the 15 August E-edition of Fresh Plaza HERE
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